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Ralph Lauren, a catwalk in 4D

The world of fashion keeps walking through technology. Polo clothes line has introduced the new collection spring-summer 2015 in New York using the 4D technology. Assistants saw the models walking over the water, literally. Images were projected in a water screen, so people could feel a breaking new experience. Fashion is a business model more and more involved on new technologies.

Here is the Ralph Lauren video www.www.youtube.com/watch?v=c3n8j2uWA8o

You can find more news about marketing, fashion and technology in www.thestartupalliance.com

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Get to know the #salesandcommercial department

Our team contact with clients in order to know which are their needs and how can we satisfy them with the Startup Alliance products. If you want to expand your business, contact us on www.thestartupalliance.com

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Dont’ let the smartphone eat your life: Five advices to slow down

We live actually in a completely technological life depended by technological devices. Marketing Directo has brought an article to show users how to develop healthy habits. With them, we will divide work and personal life, so we can’t mix them. Here are the right points:

1. Don’t put the phone on the table during a meeting. We can pay attention to the conversation if we save it in our pocket or in the bag.

2. Disable the push up notifications.  The massive accumulation of alerts can cause a high level of anxiety and it can provoque negative effects in our mental  or physical health.

3. Join all the icons into a common folder. We will check those contents when we have time to do. With this instruction, we can avoid being pendant of the latest news. 

4. Turn off the device in the right moment. That’s the key to have a self comfort, so we can give more space to another activities like being with our family or friends.

5. Call people. Start to use the phone like a phone. Relations between direct dialogue are stronger than chats or mailing messages.

Check out more digital content in  www.thestartupalliance.com/blog/

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Which company produce more smartphones per year?

The main enterprises compete for being the most important maker of smartphones every year. Although the quality of devices it’s not suitable to quantity. The next graphic shows which are the companies that make more smartphones per year.

Samsung, LG, Motorola and HTC were the most important manufacturer in 2010 till the first four months in 2014. Without a doubt, these four companies  bet for the massive production of new devices, all of them innovative and with exclusive services.

During this year, Samsung has produced 16 different models facing the 19 models of LG. In the queue, Motorola has reached the 4 unities, the lower number in the study. On this company we have noticed a prolonged fall since the beginning of the study, reducing in 27 the models that they produced in 2010 till the four models in this year. On the other side, the highest number goes to Samsung in 2011 with 59 different models.

This study has been created by @somospostpc using their own sources. Check out their profile to know more about statistics about technology. 

Visit the Startup Alliance blog in order to read all the business and technology news www.thestartupalliance.com/blog

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Asafa Powell is now in Peek

Sports world stars like the gymnast #Asafa Powell are now in Peek. Enter and discover all exclusive contents he shares with fans. Pictures, videos and exclusive contents. This is the offer of #Peek Starts to arrive in Spain with the collaboration of Startup Alliance in order yo have direct access to your favourite celebrities.

Contact us to know more about the new app in http://thestartupalliance.com/customers/taplause/

 

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Advices to avoid online thiefs

Startup Alliance teach you some advices to avoid online robbery. Simple actions like deleting SPAM emails, using and antivirus or installing software updates are very effective in order to fight the called ‘cybercriminals’.

Lodging reserves and flight searching are the sides more vulnerable to get stolen by thiefs on the net. The expert in #cybersecurity Eddy Willens explains in the daily ABC that “it’s indispensable keeping our computers and devices totally updated”.

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Spanish drones are now flying

Fomento Ministry of Spain has approved the first provisional regulatory law in order to establish the requirements for the companies and pilots to use drones. The minister Ana Pastor has brought out that “Spain has to adapt its development in new technologies, but it must promise the safety of users”.

Our country counts with more than 20 companies specialized in the making of drones. This step it’s only a new beginning for a market in continuous growth. The adjustment of this law will allows “the utilization of drones in investigation and development operations, fire extinguishing, filming, flying marketing, searching and rescue, etc.”, according to the article of the website Marketing Directo.  All of it will guarantee the safety and keep the banning of flying over streets.

From Startup Alliance, we bet for the improvement of this kind of laws in order to secure the good use of mobile technology. Visit our website and find more information at Marketing Directo http://www.marketingdirecto.com/actualidad/digital/espana-da-alas-a-los-primeros-drones

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User Generated Content in Scoopshot

UGC is one of the main information sources actually. In reference with Scoopshot, almost 58% of readers “prefer newspapers which publish pictures taken by users”, according to the website.

Visit Scoopshot at: http://thestartupalliance.com/customers/scoopshot/ and discover how to become a #freelance photographer with Scoopshot!

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5 photography apps for smartphones

Taking photos has never been so enjoyable. New apps are coming to smartphones and tablets and they are making possible the transformation of your device in a professional photo camera. That’s the case of Scoopshot, one of the Startup Alliance partners. This finnish app allows for selling  photos through an online server. You put a price on the photos and media companies or users can buy them.

Scoopshot is joining the market of digital photography in continuous growthing. These are another apps you can download in your devices to improve your photography skill:

- Snapseed: property of Google, this app allows you to edit your creations through an intuitive and simple interface. Transform with large filters, crop and get better illumination, saturation or contrast parameters. Thanks to its synchronization with Google+, you can share your photos in your social media with your friends. “It transforms any photo in a spectacular picture”

-Photoshop Mix: Ipad receives a new update of the Adobe’s start product. Now you can edit together two different pictures and create a new composition. Work over those photos independently, mixing layers and editing in your way.

- Pic Collage: Collages or photocompositions have becomed in a new style with the arriving of technological apps in digital devices. In this way, Pic Collage offers the possibility of creating in an entertaining way, with hugh number of stickers, effects and frames. 

- PicsArt: One of the renowned apps of Google Play. It has been catalogued like the perfect mix between Instagram and Photoshop. The interface is very colorist, so users can use it in a very intuitive way. Retouches includes from facial corrections to a link of the Youtube administrator channel where we can find tutorials of the app.

- ProCamera7: Iphone has an excellent camera, but you can improve the satisfactory experience and its running with apps like ProCamera7. It includes histogram, capacity to establish focus points and take large-distance pictures with the remote shot.  

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