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Which are the #copywriters work instruments?

Viral content and words are the main instruments for the daily work of a copywriter. As tells #MarketingDirecto, texts are the essence for the good marketing, and, for that, you should keep in mind a few patterns to catch audience. Here there are:

1. Users are titulars lovers that include numbers and get directly to users.

2. Work with superlative words.

3. Brief and simple. A text must adjust to quality and not to quantity.

4. The great formule to make a titular is: numbers+adjetive+noun+objective+promise.

5. 100% of users prefer visual content instead of paragraphs of text. It’s necessary to know how to supplement both sides multimedia content.

6. The reader must interact with texts, so we’ll pay attention to comments on the website and set up the possibility to share the publications on social network.

7. The perfect text on the net must include: sharing social buttons, comments space, appointments, embed videos, checklists, advices and answers to audience questions.

8. Know how to choose the right moment to share the content on the Internet. We should know which are the best activity hours on the digital communities.

Visit our site to learn more about technological products, marketing and international business  www.thestartupalliance.com/es/empresas

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Do you want to meet the #StartupAlliance team?

We are a company formed by multimedia managers, sales and comercial assistants and professionals in marketing, design and online SEO.

Discover our technological business getting in www.thestartupalliance.com/the-project/

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Spanish drones are now flying

Fomento Ministry of Spain has approved the first provisional regulatory law in order to establish the requirements for the companies and pilots to use drones. The minister Ana Pastor has brought out that “Spain has to adapt its development in new technologies, but it must promise the safety of users”.

Our country counts with more than 20 companies specialized in the making of drones. This step it’s only a new beginning for a market in continuous growth. The adjustment of this law will allows “the utilization of drones in investigation and development operations, fire extinguishing, filming, flying marketing, searching and rescue, etc.”, according to the article of the website Marketing Directo.  All of it will guarantee the safety and keep the banning of flying over streets.

From Startup Alliance, we bet for the improvement of this kind of laws in order to secure the good use of mobile technology. Visit our website and find more information at Marketing Directo http://www.marketingdirecto.com/actualidad/digital/espana-da-alas-a-los-primeros-drones

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5 photography apps for smartphones

Taking photos has never been so enjoyable. New apps are coming to smartphones and tablets and they are making possible the transformation of your device in a professional photo camera. That’s the case of Scoopshot, one of the Startup Alliance partners. This finnish app allows for selling  photos through an online server. You put a price on the photos and media companies or users can buy them.

Scoopshot is joining the market of digital photography in continuous growthing. These are another apps you can download in your devices to improve your photography skill:

- Snapseed: property of Google, this app allows you to edit your creations through an intuitive and simple interface. Transform with large filters, crop and get better illumination, saturation or contrast parameters. Thanks to its synchronization with Google+, you can share your photos in your social media with your friends. “It transforms any photo in a spectacular picture”

-Photoshop Mix: Ipad receives a new update of the Adobe’s start product. Now you can edit together two different pictures and create a new composition. Work over those photos independently, mixing layers and editing in your way.

- Pic Collage: Collages or photocompositions have becomed in a new style with the arriving of technological apps in digital devices. In this way, Pic Collage offers the possibility of creating in an entertaining way, with hugh number of stickers, effects and frames. 

- PicsArt: One of the renowned apps of Google Play. It has been catalogued like the perfect mix between Instagram and Photoshop. The interface is very colorist, so users can use it in a very intuitive way. Retouches includes from facial corrections to a link of the Youtube administrator channel where we can find tutorials of the app.

- ProCamera7: Iphone has an excellent camera, but you can improve the satisfactory experience and its running with apps like ProCamera7. It includes histogram, capacity to establish focus points and take large-distance pictures with the remote shot.